The 57th EDUCARE & KIDS FAIR at COEX Seoul (July 30, 2026) is Korea’s largest education and kids products exhibition, covering everything from early childhood education to K-12 learning tools. This pre-event guide covers what international families, education professionals, and EdTech companies need to know.
Event Essentials
- Date: July 30, 2026 (single day)
- Venue: COEX Hall A, 513 Yeongdong-daero, Gangnam-gu, Seoul
- Hours: 10:00 — 18:00 (KST)
- Official website: coexcenter.com (under Events)
- Admission: ₩5,000 (kids under 6 free with parent).
What to Expect
Expect 400+ exhibitors including Korean education companies, EdTech startups, publishers, toy manufacturers, and children’s content creators. The fair covers early childhood education, K-12 learning tools, English education, coding/STEM products, children’s books, and kids wellness. Special zones include the English Education Zone, the Coding Zone, and the Kids Health Zone. Family activities and children’s performances run throughout the day.
Getting There and Tips for International Visitors
COEX is directly connected to Samseong Station (Line 2). From Incheon Airport, AREX + Line 2 (90 min) or limousine bus 6106 (80 min). For international families, this is a great opportunity to see Korean educational philosophy in action. Many booths have English-speaking staff. The fair is very family-friendly with stroller access, nursing rooms, and kids rest areas throughout COEX.
Beyond the Show
COEX connects to Starfield COEX Mall, which has family-friendly amenities including a kids zone. For families wanting more Seoul experiences, Lotte World (30 min by subway), the Children’s Museum at the National Museum of Korea (15 min by taxi), and Seoul Forest (20 min by subway) are excellent kid-friendly destinations.
Frequently Asked Questions
Q. Is this fair suitable for international families?
A. Yes, it’s a great window into Korean education culture. English materials are available at many booths.
Q. Can I buy educational products at the fair?
A. Yes, most exhibitors sell directly. Some products are discounted for the fair. Many offer shipping.
Q. Are there activities for kids?
A. Yes, lots of hands-on activities, performances, and interactive zones. Plan for 2-3 hours minimum with kids.
Q. Is it stroller-friendly?
A. Yes, COEX is fully accessible with elevators, ramps, and nursing rooms.
Q. Can I network with Korean EdTech companies?
A. Yes, bring business cards. Many companies have international partnership teams.
Q. What’s the difference from BABYEXPO?
A. EDUCARE covers K-12 and beyond. BABYEXPO focuses on 0-3 years. The fairs often run at different times.
Authoritative Sources
- COEX event calendar
- Korea Tourism Organization
- Ministry of Employment and Labor
- Ministry of Education
- Seoul Metropolitan Government (English)
I’m 솔로키친, a Melbourne-based writer covering Korean exhibitions for international visitors. I write pre-event guides for trade shows, expos, and conventions across Korea — from COEX and KINTEX to BEXCO and beyond. Subscribe for monthly coverage of Korea’s major exhibitions.